IRSE CITIES - Header

Time 4 cities une ville inclusive

IRSE CITIES - Subheader

AN INCLUSIVE CITY

Building a city that will be sustainable for all.

IRSE CITIES - Title notre engagement

our

commit

ment

At Primonial REIM,

we are committed to the idea

of a city that will be inclusive, sustainable and strong.

 

Real estate is where we can take on the challenge of breaking down the barriers between generations and social classes. Changes to society, population distributions   and social habits are leading us to reconsider tomorrow’s city in terms of how it can be more inclusive.
Cities must be able to meet constantly increasing needs in terms of function and mobility as well as providing access to housing, jobs and services.
Real-estate companies have a special responsibility for the development of living spaces, ensuring that they remain mixed, cosmopolitan, accessible and connected with their local communities whilst being able increase the value of their surroundings.

IRSE CITIES - Pourcentage

CURRENT FORECASTS STATE THAT BY 2050,

70%

OF HUMANITY WILL BE LIVING IN URBAN AREAS

THE EURO ZONE WILL HAVE A COMBINED POPULATION OF

350 M

Source : Eurostat

IRSE CITIES - Testimonial

Florence Roche RESPONSABLE TRANSACTION ET ASSET MANAGEMENT RÉSIDENTIEL DE PRIMONIAL REIM

As a long-term investor, our strategy is built on the identification of development zones where we can access a high level of value creation by acquiring existing housing projects and new housing constructions in the more difficult regions of Paris and its conurbation as well as other major urban areas across France, which will allow us to support the development of certain regions. Our investment policy also concentrates on intermediary level housing to promote access to home ownership in difficult areas.

Florence Roche
HEAD OF RESIDENTIAL TRANSACTIONS AND ASSET MANAGEMENT, PRIMONIAL REIM

IRSE CITIES - Title nos actions

our

concrete

initia

tives

for the enrichment of

tomorrow’s cities

 

At Primonial REIM we operate as:

 

  • An investor or a real estate project developer contributing to urban areas and their inhabitants
  • Encouraging access to housing across all population categories

IRSE CITIES - Cities actions

La SCPI Patrimmo Croissance,
investir indirectement dans des logements intermédiaires

By encouraging investment in intermediary and council housing through its Patrimmo Croissance SCPI, Primonial REIM contributes to the construction and development of housing solutions proposed to low-earning households. In this way we try to encourage access to housing in France’s larger urban areas for all population categories.

>> More informations on Patrimmo Croissance SCPI

SCPI Patrimmo croissance ville inclusive social

MORE THAN

22 000 m2

UNDER MANAGEMENT

44

ASSETS

321

BARE OWNERSHIP RESIDENTIAL UNITS

Figures for 31/12/19

IRSE CITIES - Triple pourcentage

Implementation of high social impact projects

At Primonial REIM, we hope to reintroduce energy in the heart of the city by contributing to harmonious and sustainable urbanisation approaches.

GENERATE SOCIAL MIXTURE

90%

OF OUR CURRENT PROJECTS ARE MIXED PROJECTS

RE-INJECTING ENERGY INTO CITY CENTRES

580 000

M2 OF PROJECTS IN DEVELOPMENT

IRSE CITIES - Title acquisition

acqui

sition

of a 127,000m2

housing, retail and offices

portfolio in Marseilles:

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RSE ville durable Marseille
RSE ville durable Marseille
RSE ville durable Marseille
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IRSE CITIES - Textes avec bordure et icône

In 2017, Primonial REIM acquired a real estate portfolio including 140 separate assets, most of these are Haussman-style buildings combining housing, retail and office units located along one of Marseilles main residential and commercial thoroughfares.


 
The management company stated its ambition to completely re-position this portfolio by creating a diverse offer in keeping with resident expectations.

 

An advance survey of the street’s residents, retailers and users was completed to get a better idea of their expectations and establish an action plan that would incorporate the needs and aspirations of everyone who lives, works or uses the ‘rue de la Republique’ in Marseilles.

Works were completed to initiate this new dynamic and bring new life to the quarter. The commercial organisation was reconsidered with a greater focus on community shopping (food, restaurants: such as ‘Maison de la viande’, ‘Bagelstein’ or Burger de papa, interior decoration:   GIFI, kindergartens and dental surgery with the added implementation of new concepts.)

IRSE Cities - Testimonial Gregory Frapet

By acquiring this real estate portfolio, Primonial REIM has positioned itself in the real-world part of the real estate sector thanks to this offer that is so highly focused on the needs of the local population’. We see ourselves as being in partnership with the Marseilles city council, helping them to write a new page in the history of the rue de la Republique.

Grégory Frapet
CEO, Primonial REIM

IRSE CITIES - Vidéo

PATRIMOINE - Disclaimer investissements Duplicate 1

Past performance is no guarantee of future performance.

IRSE CITIES - 3-items

A sustainable planet

Optimise real-estate energy efficiency. Encourage innovative projects. Reduce the building stock’s greenhouse gas emissions.

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The human aspect

Provide our investor clients with everything they need to make enlightened decisions. Add meaning to their investments by proposing innovative real estate solutions. Make the fulfilment of each employee into a vector for our collective success. Encourage access to healthcare, education, housing, work, training and leisure to as many people as possible.

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Sponsorship

Federate socially oriented associations around projects that will encourage education and public health. Develop sponsorship actions.

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