CURRENT FORECASTS STATE THAT BY 2050,
70%
OF HUMANITY WILL BE LIVING IN URBAN AREAS
THE EURO ZONE WILL HAVE A COMBINED POPULATION OF
350 M
As a long-term investor, our strategy is built on the identification of development zones where we can access a high level of value creation by acquiring existing housing projects and new housing constructions in the more difficult regions of Paris and its conurbation as well as other major urban areas across France, which will allow us to support the development of certain regions. Our investment policy also concentrates on intermediary level housing to promote access to home ownership in difficult areas.
investir indirectement dans des logements intermédiaires
By encouraging investment in intermediary and council housing through its Patrimmo Croissance SCPI, Primonial REIM contributes to the construction and development of housing solutions proposed to low-earning households. In this way we try to encourage access to housing in France’s larger urban areas for all population categories.
MORE THAN
22 000 m2
UNDER MANAGEMENT
44
ASSETS
321
BARE OWNERSHIP RESIDENTIAL UNITS
Figures for 31/12/19
Implementation of high social impact projects
At Primonial REIM, we hope to reintroduce energy in the heart of the city by contributing to harmonious and sustainable urbanisation approaches.
GENERATE SOCIAL MIXTURE
90%
OF OUR CURRENT PROJECTS ARE MIXED PROJECTS
RE-INJECTING ENERGY INTO CITY CENTRES
580 000
M2 OF PROJECTS IN DEVELOPMENT
In 2017, Primonial REIM acquired a real estate portfolio including 140 separate assets, most of these are Haussman-style buildings combining housing, retail and office units located along one of Marseilles main residential and commercial thoroughfares.
The management company stated its ambition to completely re-position this portfolio by creating a diverse offer in keeping with resident expectations.
An advance survey of the street’s residents, retailers and users was completed to get a better idea of their expectations and establish an action plan that would incorporate the needs and aspirations of everyone who lives, works or uses the ‘rue de la Republique’ in Marseilles.
Works were completed to initiate this new dynamic and bring new life to the quarter. The commercial organisation was reconsidered with a greater focus on community shopping (food, restaurants: such as ‘Maison de la viande’, ‘Bagelstein’ or Burger de papa, interior decoration: GIFI, kindergartens and dental surgery with the added implementation of new concepts.)
By acquiring this real estate portfolio, Primonial REIM has positioned itself in the real-world part of the real estate sector thanks to this offer that is so highly focused on the needs of the local population’. We see ourselves as being in partnership with the Marseilles city council, helping them to write a new page in the history of the rue de la Republique.
A sustainable planet
Optimise real-estate energy efficiency. Encourage innovative projects. Reduce the building stock’s greenhouse gas emissions.
The human aspect
Provide our investor clients with everything they need to make enlightened decisions. Add meaning to their investments by proposing innovative real estate solutions. Make the fulfilment of each employee into a vector for our collective success. Encourage access to healthcare, education, housing, work, training and leisure to as many people as possible.
Sponsorship
Federate socially oriented associations around projects that will encourage education and public health. Develop sponsorship actions.
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